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Last Tuesday (April 10th), comScore introduced its new blog, comScore Voices. And rather than coming out with a general introductory post about…well, about it’s new blog, chairman and co-founder of comScore, Inc., Gian Fulgoni, utilized his resources to compare Firefox vs. Interenet Explorer. Fulgoni’s goal for the blog is simple:
…to discuss topics and provide information that I hope will be relevant – and valuable – to anyone who is keenly interested in the continued development of the Internet as a powerful platform for consumers and marketers alike.
Dr. Magid Abraham, President, CEO, and co-founder of comScore, Inc., will also contribute to the blog.
Post #1 discusses the demographic differences between the internet browsers Microsoft Internet Explorer and Mozilla Firefox including age, gender, and affluence. This post sets up Fulgani’s upcoming post about how Firefox users are early-adopters of Web 2.0 technologies and how this plays a role in consumer trends and advertising strategies.
While comScore Voices has an RSS feed (it uses good ol’ Feedburner), it does not make an email subscription available. Hopefully that will change soon. While I visit the site weekly, I’d like to add the feed to my Inbox to compliment my growing blog subscription. Anyway, check it out for yourself.
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April 16th, 2007 at 5:27 am
They must have included Opera too